Franks Hot Dogs utilizes bold typography and a playful mascot, Frank the Hot Dog, providing customers with a fun, casual experience suitable for families. A wide variety of hot dogs are presented in a simple two column layout allowing customers to easily browse the menu.
From sketch to digital design. Frank was created in Adobe Illustrator and was inspired by a variety of old cartoons and fast-food mascots.
Using Adobe InDesign and Illustrator, I created the front and back of the menu, coasters, punch cards, and food wrapping paper. Designed with an edgy playfulness meant to appeal to children and adults alike.
Variety of options for social posts utilizing Frank the mascot, hot dogs, and merchandize.
